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From the Publisher’s Desk: How Book Publishing looks from the Other Side (book publishing) Many writers aspire to writing books. Writing a book is a long, involved, difficult process. Book publishing is harder. A writer may submit his book time and time again only to be turned down again and again. He may eventually be successful. Wouldn’t it have been easier to have just gotten published the first time? Is that possible? You can improve your chances if you understand a little bit more about what happens at the publisher’s desk. Book publishers are busy people with several projects crossing their desks every day. They must make fast decisions about what will sell. They must also delegate their time efficiently in order to keep the business running. Only occasionally do publishers actually seek out work. Maybe understanding the work day of a publisher will help you to get a book published. Persistence Has a New Meaning You all know that writers must be persistent. Regardless of how many times you get shot down and your ideas are thrown in the trash, you have to keep going back for more discouragement. The idea is that eventually you’ll make it in the door. If you can get all the way through, you will finally get to the place where more of your work is accepted than declined. When working with the book publishing world, the rule is the same. If you have a book that you know will sell, you can’t give up on getting it onto the publisher’s desk again and again. You probably won’t be sending the entire book, but excerpts from it. As you continually send your manuscript again and again to publisher after publisher, you should try to market it in different ways. Publishers are looking for a particular kind of writing and will dismiss anything that doesn’t look like what they are looking for. Variation in your marketing techniques may turn a rejected book into an accepted book. The Right Stuff Book publishing is a strange area of business. The people’s tastes are somewhat fickle and a book publisher has to keep up with what kinds of books will sell. It seems that technically written mysteries will always have a place on the bookshelves, but it is unclear how many authors readers are willing to get to know. That market may be tied up until Crichton and Grisham are finished. That is just one example from one genre of books though. Publishers have to keep track of what is selling in all areas of literature. The best way for you to get your work noticed is to make it look like the other writing that is selling. Be careful not to imitate style or voice of another author. Write with your own unique words while imitating the use of popular public opinion. Another way to improve your chances of getting your work onto the right publisher’s desk is to find out who’s publishing what. Are You Barking Up the Right Tree? Some publishers specialize in a certain kind of writing. If you are writing a novel, it won’t do you any good to send it to the people who publish technical manuals. How do you find out who is the most likely candidate to publish your work? There are reference manuals at your library that will tell you the kinds of book publishing that is happening. It will contain valuable information leading you to children’s book publishers, novel publishers and textbook publishers. If the handbook at your library is not quite up to date, your next option is to check out the new release and best seller rack at the book store. Buy a few books and read them. You’ll have a much better feel for the market if you are a consumer. Book publishing is a difficult field to break into. It can be helpful to approach the issue from the direction of the publisher. Before you send out your manuscript again, there are things you can do to improve your chances. Change your marketing style so that you just may grab some better attention. Make sure that you are a book consumer yourself. You’ll get a better feel for what’s selling and therefore what a publisher will buy. You’ll also find out who is publishing which types of books. Finally, by buying the product you are trying to sell, you will improve the book economy all together. Publishers need to see people buying books before they can commit to publishing more.

The Slam and Other Outlets for your Poetry Needs (poetry reading) Poetry is an effective display of human life and emotion. Not only are the writer’s feelings about life revealed, the reader is also taken on a journey of meaning and feeling. Poetry is an outlet for writers and readers alike. Each new poem that is written is another chapter in the entire human experience. Since people are looking for meaning within their experiences, poetry draws fans by adding that meaning. Poetry reading can be educational and enjoyable. There are many places and forms that poetry reading can take, so if you are looking for an outlet or inlet of your own, you’ll be sure to find one that will fit your needs perfectly. A Poetry Slam A poetry slam is a gathering of poetry lovers. Each person that attends brings one or several pieces of poetry to read. The poems can be individual work or work that you have come across in your poetry reading. The point is to allow everyone to enjoy poetry that they may have never heard before. As each reader places his own interpretation within his reading, everyone can enjoy the variation in style and sound and meaning that comes out of the experience. There are probably a few poetry slams scheduled in your community already. Check the library or the local college campus for more information. If poetry slams are not already being scheduled, or if they are not frequent enough for your taste, you can start your own. All it takes is a meeting place and some flyers. You’ll probably meet all kinds of people that you enjoy being with at a poetry slam. Going to Class Another place to meet other poetry lovers is in class. If there is a college or university campus near you, join a class. Poetry classes are often scheduled in the evening because of their popularity with those who are not regular students. Poetry reading happens in a couple of different kinds of classes. You can take poetry classes that focus on poetry that has been written through history. Sometimes the classes will focus on a specific group of people or time in history. As the subjects change, you can continue to take the classes and continually come across new poetry that you have not read before. You can also take poetry classes that encourage you to write your own poetry. You will then be able to read your work as well as listen to others’ work. The great thing about poetry classes is that they are set up for discussion. You can discover more meanings in other people’s writing and develop your own with the help of other qualified students as well as your professor. The Impromptu If you are involved in any other kind of poetry reading, you will probably be well immersed in the different forms of poetry. Understanding a few different writers’ perspectives will allow you to involve poetry in your every day life. As you talk to friends and relatives about typical situations that arise, you will be able to bring meaning to many of your conversations through poetry reading. You will probably also develop your own skills of writing and so be able to express yourself effectively when it comes to all kinds of human experiences. Hopefully, at impromptu poetry readings, you’ll be able to inform your friends and relatives as well. Poetry reading opens doors to the heart and the mind. Poetry is a deep expression of emotion and the understanding of life as well as death. Don’t hesitate to broaden your own poetic horizons by experiencing your own poetry and that of others. Try some of the outlets and inlets listed above.

Evaluating your Free Offers of Stuff Getting free stuff can be a lot of fun, and for many people, the hunt for freebies is as fun as actually enjoying the free products themselves. There is a dark side to freebie offers, however. Many scam artists have come to realize that pretending to offer free things is a great way to trick people into handing over sensitive information about them than can be used in identity theft operations or even bilk them out of cold, hard cash. For that reason, it is important to make sure you know how to stay out there when you’re looking for free offers. There are some things you can do to make sure you freebie hunting only brings you good times – these common sense rules are a great place to start. You’ve heard it a million times before – if it sounds too good to be true, it probably is. The reason you have heard it so many times is that it almost holds water. Think about the reason that companies give away free things. They’re usually not doing it for charity. They want you try to their products in the hope that you will come back to them as a paying customer in the future, and they’re doing it to build good will for their company over all. They’re definitely not doing it go broke. So consider whether the freebie offers you come across make sense according to these criteria. Does it make sense that a company will give you a free bag of their new flavor of chips or a trial size jar of their new face cream? Sure it does, because if you like it, you may buy these products in the future. Does it make sense that a company will give you an all expenses paid, two-week first class trip to Bali for you and ten of your friends? Not so much. Don’t waste your time on these too good to be true freebies – they may end up costing your big time in the long run. By the same token, the more outlandish an offer sounds, the more you have to look for the small print. Sure, maybe the hotel chain is willing to give you a free weekend in their beachfront hotel. The small print in the offer might say that you have to agree to spend 10 hours a day at a sales seminar or that the free weekend is yours after you pay for a two week stay. One particular airline ran an offer for a free coach class plane ticket from New York to London. The small print said you had to buy two, full price first class tickets on that same route before you could get the free on – at a cost of around $8,000 per ticket. Before you jump, make sure you get all of the details. Freebie offers that actually require you to shell out some money are very tricky. Sometimes they are legitimate – after all, if you are accustomed to paying full price first class airfare, a free coach class ticket can be a real score. But many times, when you have to pay to get something for free, that is a red flag that a scammer is at work. You should never send money, even for postage, to a company that you don’t know. Also, keep an eye on the costs for things like postage even if you do know the company name. If they’re asking for $50 postage to send you a free magazine, then you know something is up. Lastly, beware giving out too much personal information. There’s no reason a company giving away free shampoo needs your bank account details. Protect your private info and if you’re unsure, move on to the next freebie offer.