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The Business of Self-Publishing (self publishing) Self-publishing has become a common practice for many writers. Writers’ reasons for self-publishing are varied, but it is commonly known that many writers want the accolades of having published work, no matter who publishes it. The freedom and business aspects of publishing work independently are desirable to many writers. A self-published writer is one who is in control of every aspect of their published work. The term self-publishing is defined as the publishing of books and other media by the authors of those works, instead of being established by third-party publishers. The advancement of technology has caused an increase in the self-publishers world, but it still only represents a small percentage of the publishing industry in terms of sales. The proliferation of media channels and web logging has contributed to the increase in self-publishers. The business of publishing books and other media independently is one that is unique and different from any other business. The most distinguishing characteristic of self-publishing is the absence of a traditional publisher. The author of the content takes on the role of the traditional publisher. The author is given editorial control of the content, arranging for printing, marketing the material, and distributing the material to consumers and retailers. The published books may be printed on demand with no inventory, which places a large amount of financial risk for the venue on the author’s shoulders. Many self-published authors end up subsidizing their work rather than making money from it. Digital printing technology has made it possible for the self-publishing concept to become mainstream in digital photo book printing. Self-publishers are able to get individually printed photo books from firms like Apple’s iPhoto, FotoInsight, Snapfish, and Printing-1. The motives for publishing work independently are varied, and there are numerous reasons for choosing to self-publish. One common reason is that the work of the author is not of interest to the commercial publisher, and otherwise not marketable. Some other common reasons for self publishing include an author’s preference to retain complete editorial control over content. Many writers are unwilling to compromise when it comes to the editing of their work, and some prefer to have their work presented “as is.” Writers may also be denied publication because they are unknown and don’t have a substantial resume. Self-publishing may also be an alternative for writers who have written material on a popular topic but that is only of interest in a small geographic area. Topics that address an obscure topic in which few people are interested may also be denied publication by commercial publishers. Writers of controversial works may also choose to self-publish, as many traditional publishers refuse to work with controversial writings. There are also some authors choose self-publishing because they want a larger percentage return from retail sales. Whatever the reason for self-publishing, authors should know that there is extensive work required in publishing a book alone. Publishing alone involves a long list of tasks, which include prepublication and publication. Prepublication includes editing or obtaining editing for the manuscript, proofreading, establishing yourself as a legal retail business, and obtaining an ISBN “Cataloging in Publication” number. The publication process involves formatting the manuscript, providing front matter and back matter, and providing cover art for the front and back covers and the spine of the book. Self-publishers must also obtain printing quotes, determine how the manuscript will be delivered to the printer, and pay for printing and delivery of finished books. Self-publishing is a business that many writers prefer to avoid, but for others it may be the only way to have the work printed and available to the public.

Making Effective Web Publishing Content (web publishing content) Web publishing content is important for a successful website. The content of a web site can often make or break that site, and it is important to make the site as attractive as possible, without over doing it. The content of a web site must be updated on a regular basis to keep web surfers coming back. Updated web content not only keep surfers coming back, but is also indexed more frequently by search engines. Fresh material is one of the key aspects of successful web publishing content and may generate fresh faces to a web site. One way to update the content of a web site is to update the existing web pages. Providing new content could include updating the conditions of a service, adding a new product or service, or creating a turnkey solution that will save the customer’s money or time. The web content should reflect the most recent information about a business. It is simple to provide changes to the web content, but many web sites provide updates without providing a notice. So, it is indicative to provide a notice of change each time web publishing content is changed. The announcements should be displayed prominently on the web site so that all surfers are able to see. It is also important to write articles for the web site. Articles can be seen as a valuable source for a web site’s success. The articles can be used to educate visitors on the web site and the business, while showcasing the owner’s expertise. Articles can be posted on the web site or used in a newsletter and submitted to other newsletters and web sites for syndication. This web publishing content can be used by other web site owners, which will provide leverage to the articles while generating publicity for the author and the author’s web site, while exposing them to new audiences. Writing an article seems simple enough, but there are many web site owners who are unable to find topics to write on. However, topics may be more evident than most web content writers may think. Topics for articles can be found in the news, in conversations with clients and colleagues, in networking events that are attended, and even in speeches. Blogging is also an excellent way to expand your list of web publishing content. Most web site owners can benefit from learning to blog, learning to start a blog, learning how to gain readers, and learning to make money from blogs. Blogging is becoming one of the most popular tools for showing new content on a web site. A web log can be used to answer web site visitors’ questions, inform users about new services and products, and to keep them up-to-date on industry news. Blogs are a great resource for sharing opinions and displaying expertise. The blog can be used to help an owner connect with their web site visitors while generating new web site content. Updating web publishing content on a regular basis is vital to the success of a web site and very important for many web site owners. Articles, newsletter, and blogging should be a part of a regular business schedule, and will work perfectly in keeping a web site owner connected to their visitors. The quality of the web content on a web site can make it more attractive to users or can make it very unattractive to users. Owners should use their expertise to provide writing that is interesting and necessary. Visitors will appreciate the extra effort and owners will get the rewards of maintaining good web content for their users.

Filling Out Surveys Could Equal Free Stuff! Did you know that you could get great freebies simply by filling out surveys? It's true—while you may not be able to get rich off of filling out surveys, you will certainly be able to get your fill of great freebies. Here are some tips for filling out freebies so you too can get great free stuff. One of the Web's Best Sites for Filling Out Surveys for Free Stuff There are many fine websites that offer freebies. One of the best websites for finding free stuff is known as MyPoints BonusMail. This website operates as a shopper's reward program. It is fast, easy and totally free to join MyPoints BonusMail. What can this shopping rewards program do for you? It is easy, and did we mention free? All you have to do is to fill out the registration form. After signing up with MyPoints BonusMail, you will begin to receive offers in your email inbox. You set your own personal preferences when you sign up about the number of emails you wish to receive on a weekly basis. In order to complete the registration process, you will be asked to take a short survey about your shopping preferences and general interests. You will only receive emails in your in box regarding the preferences you have indicated. The programs works through point accumulation. When you have accumulated a certain number of points, you will qualify for gift cards to some of your favorite retail centers and merchants, including big names like Wal-Mart, Target, Kmart and many others. How do you accumulate points? You get points by making purchases directly through the MyPoints website. You also accumulate points by reading emails and clicking on the promotional links. Finally, you can also gain points by filling out surveys. MyPoints BonusMail is a long-established website that has helped shoppers get something back every time that they make a purchase. Finding the Best in Freebie Surveys Why does filling out surveys often result in free stuff? Filling out surveys is an easy, efficient and relatively accurate way for companies to find out what is on the mind of the general consuming public. Many companies will often offer free samples or products to consumers who are willing to take the time to fill out a full survey. Thus, filling out surveys can be a great way for companies to get some relatively cheap market research done. Don't expect to get rich off filling out surveys, but do expect some kind of compensation, even if it is only a free sample of a popular product. Freebie Sites Are Often a Good Place to Find Freebie Surveys There are many well-regarded websites that specialize in web freebies. If you already have a good spate of freebie websites bookmarked, these sites are wonderful resources for finding legitimate freebie surveys. Many of these sites offer a compendium of the latest surveys and companies offering freebies and product samples. Word to the Wise – Be Wary if It Seems Too Good to Be True If it seems to good to be true, it probably is. This is the rule in life, and it rings true when it comes to the practice of filling out surveys for freebies. Here are some short and easy guidelines for avoiding non-legit surveys. Never fill out a survey that requires you to divulge too much information. You should especially avoid surveys that ask for personal contact information, as the survey may be just a front to gain sales contact information. Is that free sample of detergent really worth getting on telemarketers to-call lists? Be careful to whom you hand over your information.